by Muthoni Kimani
February 5, 2021
Three Kenyan designers have been selected to join the Ethical Fashion Initiative's Accelerator Programme.
Katush by Katungulu Mwendwa, SUAVE and HAMAJI will benefit from mentoring and brand development from the EFI team and industry experts.
In a press statement made by EFI, it was noted that the three designers share a commitment to sustainability, use reclaimed and organic fabrics for their creations and credit their country and upbringing as a source of inspiration.
"I feel hugely honoured to have this opportunity to expand my knowledge and be mentored in the development of my brand in a sustainable approach with international and local expertise in Kenya," commented HAMAJI.
Katush by Katungulu Mwendwa said, "There have been times where it has felt completely overwhelming to have to learn to wear a thousand hats with limited guidance, and like an answer to a prayer often said, this comes as a strong statement of encouragement."
"I'm really overjoyed to be selected for the EFI Kenya accelerator program. Looking forward to learning from the vast EFI network," said Mohammed Awale of SUAVE. The Ethical Fashion Initiative (EFI) is a joint venture of the UN and WTO's International Trade Centre.
The EFI Accelerator programme focuses on African fashion brands, specific needs, with a business development approach that prepares its beneficiaries to become investment-ready. The accelerator targets existing fashion brands produced in Africa that require additional support to accelerate their business in the global marketplace.