by Muthoni Kimani
January 27, 2021
Beyoncé has teased the launch of Icy Park, her third Adidas X Ivy Park Collection.
While the exact release date is yet to be announced, the brand shared a video giving fans a glimpse at the line’s winter-ready fashions.
The looks combine street style and ski style, from a parka emblazoned with various Ivy Park logo versions to a metallic jacket and lace-up snow boots.
There’s also a star-studded campaign for the drop, with Hailey Baldwin posing on a hot pink car that perfectly matches her printed crop top, bike shorts and beanie, and Gucci Mane donning a white three-stripe tracksuit and matching high-top sneakers.
Fans can also expect five new footwear styles, including updated versions of the Ivy Park Ultra Boost, Forum Lo, Forum Mid and Super Sleek sneakers, along with a brand-new Super Sleek Boot.
Queen B’ as many call her First collaborated with Adidas in January 2020 and Drip 2 followed later on. She often gifts pieces to her celebrity friends.
While the past two collections both sold out in minutes, many fans seem determined to get their hands on the latest styles.